The major card brands (Visa, MasterCard, Discover, and others) expect card issuers and card acceptors to be prepared for EMV processing by October, 2015. Those who aren't risk incurring unnecessary expense for payment card transactions. Dave Tushie, payments industry expert and voting member of several payments related standards groups, provides a broad overview of EMV and its requirements. Start here for the basics on how to do data preparation for EMV cards.
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